What They Do:

Tata Digital runs one of India’s largest-scale e-commerce platforms, serving millions of customers with a wide range of products and services. With high user expectations and massive seasonal traffic surges, maintaining a smooth, scalable, and feature-rich mobile app experience is critical for business success.

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Services Delivered:

Custom Software Development, Mobile App Development.

The Challenge

Scaling Under Pressure.

E-commerce is unforgiving, especially during peak shopping seasons like the IPL, when traffic spikes dramatically.

Tata Digital needed a technology partner who could:

• Rapidly onboard Flutter talent to expand mobile app capabilities.
• Deliver new features quickly without compromising on quality.
• Provide robust support during high-traffic windows, ensuring uptime and performance.
• Reduce bugs and bottlenecks, even under pressure.

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The NonStop Approach:

Speed, Quality, and Reliability

NonStop partnered with Tata Digital to enhance their mobile app using Flutter, React, and Azure APIs, focusing on fast, high-quality delivery.

• Rapid Talent Deployment: Quickly onboarded Flutter engineers to scale Tata Digital’s app development team.
• Agile Feature Delivery: Rolled out features at speed with a focus on reliability and user impact.
• Performance Under Pressure: Supported the platform seamlessly during the IPL season, ensuring stability and uptime.‍
• Bug-Minimized Output: Combined strong QA practices with proactive monitoring for near bug-free releases.

This agile-driven approach ensured Tata Digital could meet rising customer demands without sacrificing performance or quality.

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The Impact: A Seamless Shopping Experience at Scale

NonStop’s contribution resulted in:

• Faster turnaround times for feature releases.
• Minimal bugs, ensuring a smooth user experience.
• Reliable performance during high-traffic events like IPL.
• Supports reliability through disciplined planning and agile execution.

The outcome? An enhanced mobile app that kept pace with user expectations and business growth, even during the most demanding times.

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More Than a Service: How We Drive Results

At NonStop, progress is driven by a mindset that values initiative, adaptability, and accountability at every stage.

• Speed with quality: Delivering features fast without compromising reliability.
• Agility in scaling: Onboarding the right talent when needed most.
• Clear communication: Ensuring alignment with minimal oversight.‍
• Commitment to outcomes: Prioritizing stability, performance, and trust.

This approach transformed Tata Digital’s ambitious mobile goals into seamless, impactful results — proving that NonStop isn’t just a vendor, but a true growth partner.

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